Strategy

Crypto Asset Management·United States·strategy.com

About Strategy

Strategy (formerly MicroStrategy) is a publicly traded company headquartered in the United States that operates a large-scale Bitcoin treasury acquisition program alongside an enterprise analytics software business. The company holds Bitcoin as its primary treasury reserve asset and issues equity and debt instruments (MSTR, STRC, STRD, STRK, STRF) to finance ongoing Bitcoin purchases. Its investor-facing metrics dashboard tracks BTC holdings, debt, credit, options, and share data in real time, serving institutional and retail investors who want exposure to Bitcoin through public-market instruments. Founded by Michael Saylor, the firm is one of the largest corporate holders of Bitcoin globally and has structured multiple capital markets products specifically to fund Bitcoin accumulation.

Signal snapshot

PULSE

last updated 7 Nov 2026

Current state across team, hiring, social, web and news.

TEAM SIZE

around 3,500category median under 10

estimated · weekly

TRACKED OPEN ROLES

31sales 9 · eng 8 · support 4

jobs pipeline · daily

X FOLLOWERS

176,081▲1,075 · 30d

X · daily

WEB AUTHORITY

5023,360 referring domains

web data · monthly

NEWS MENTIONS

31030d

news pipeline · daily

Alerts when these signals move, plus history and comparisons: Pulse.Join the waitlist →

News mentions

310 in 30d

06 NOV 26Michael Saylor Retweets Strategy on $STRC’s Impactcryptonews.net 05 NOV 26Circle Sinks 12%, Coinbase and Strategy Tumble 10% as Bitcoin Slide Hits Crypto Stocks24/7 Wall St.05 NOV 26Siebert projects Strategy could acquire 190,000 Bitcoin by Q3 2027Crypto Briefing

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